Improve My Ads
Sign inSign inAudit an ad
FREE MARKETING TOOLS

Tools to build, benchmark, and optimize your ad campaigns.

No credit card and no sign-in required. Use these tools to score ad headlines, preview search ad copy, analyze cost-per-click, find keywords, and benchmark your competitors.

Ad Hook Grader
Free instant 0-100 scroll-stop score on a single headline or opening line, with specific suggestions to boost click-throughs.
Open tool
Google Ads Preview Tool
Free Google Search ad mockup previewer with pixel-accurate mobile/desktop renders and live character counts.
Open tool
PPC Audit & Optimization
Free 42-point PPC audit checklist scoring conversion tracking, keywords, ad copy, structure, bidding, and audiences.
Open tool
CPC Checker
Free search volume, cost-per-click, advertiser competition, and SEO difficulty for up to 40 keywords across any country.
Open tool
Keyword Opportunity Finder
Give it a URL or business idea to uncover high-ROI keywords priced on volume x CPC, separating PPC competition from SEO difficulty.
Open tool
Google Ads Benchmark
See every advertiser showing on your keywords, their ad copy, position share, and actionable tips to beat them.
Open tool
Google Ads Chrome Extension
Grade Google Ads Search headlines live as you browse Google Search result pages with automatic ad detection.
Open tool
Looking to audit an ad creative?

Get a full behavioral-science audit of your Google, Meta, LinkedIn, TikTok, YouTube, Reddit ad or landing page in under 60 seconds.

Audit an ad